
DIGITAL MATURITY
DIGITAL MATURITY ASSESSMENT
CLOUDlli’s digital maturity assessment is based on TM Forum Digital Maturity Model. Our assessment evaluates the digital maturity of a business on five different but related dimensions: Its digital strategy, internal and external customers, technology, operations and its digital culture.
EVERY COMPANY IS IN A DIFFERENT STAGE OF THEIR DIGITAL TRANSFORMATION JOURNEY
Every business is trying to integrate digital technologies into all areas of their business, fundamentally changing how they operate and deliver value to their customers. It's also a cultural change that requires organizations to continually challenge the status quo, experiment, and get comfortable with failure.
SO WHAT IS DIGITAL MATURITY?
Digital maturity measures an organization's ability to create value through digital. It is also a key predictor of success for companies launching a digital transformation. A digitally mature organization makes the best use of digital technology and its associated culture and networks in everything it does.
This means digital is part of the DNA of the organization. Being digitally mature differs from digitizing systems, processes, products, and activities. Digital maturity is being fit for the world as it exists today and for the people in it.
WHAT IS A MATURITY MODEL?
A digital maturity model (DMM) is a business tool used to assess the current status of certain capabilities that exist within an organization and help them to understand where these need to transform or improve.

CLOUDlli DIGITAL MATURITY ASSESSMENT
CLOUDlli is the trusted partner in accelerating your digital maturity journey. We specialize in providing comprehensive consulting services that empower businesses to embrace digital transformation, optimize operations, and drive innovation. With our expertise in guiding organizations through their digital maturity, we help you unlock the full potential of emerging technologies and position your business for success in the digital era.
Our Approach
CLOUDlli Digital Maturity Assessment (CDMA) is a consultant-led engagement that assesses the organization's digital maturity across five prime dimensions: Customer, Strategy, Technology, Operation, and Culture.
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Our approach consists of the following four phases:
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Planning Phase, which consists of the following tasks:
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Assigning Project Sponsor
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Defining the scope of work
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Collecting documents
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Selecting key individuals for interview/survey
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Time frame agreement
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Assessment Phase, which consists of the following tasks:
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Documents Review
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Mapping dimensions with business functions
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Interviews & Surveys
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Review Meetings with the project sponsor
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Analysis Phase, which consists of the following tasks:
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Analysis of responses
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Degree of Maturity against the organization's ambition
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Generating graphs and heat maps
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Generating findings report
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Assessment Phase, which consists of the following tasks:
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Presenting findings
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Presenting recommendations
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Defining investment & resources priorities
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Clustered results
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Utilizing our SMARTlli online portal, our customers can identify where improvement and investment are needed. Crucially, the model doesn’t assume ‘one size fits all’ – it has the flexibility to account for differences in vision, strategy, operating environment, and business imperatives.
DIGITAL MATURITY MODEL DIMENSIONS

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Customer Dimension: Providing an experience where customers view the organization as their digital partner using their preferred interaction channels to control their connected future on and offline.
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Strategy Dimension: Focuses on how the business transforms or operates to increase its competitive advantage through digital initiatives; it is embedded within the overall business strategy.
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Technology Dimension: Underpins the success of digital strategy by helping to create,
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process, store, secure, and exchange data to meet customers' needs at low cost and low overhead.
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Operation Dimension: Executing and evolving processes and tasks by utilizing digital
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technologies to drive strategic management and enhance business efficiency and effectiveness.
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Culture Dimension: Defining and developing an organizational culture with governance and talent processes to support progress along the digital maturity curve and the flexibility to achieve its growth and innovation objectives
DIGITAL MATURITY MODEL SUB DIMENSIONS SCORING
We would expect to see a spectrum of views and scoring for each sub-dimension. CLOUDlli presents these as aggregated scores, as the figure below. This is an illustration of company-wide scores for each sub-dimension. Operators need to set internal targets for improving scores when the DMM is run again, most likely in a year’s time.
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Having established the organization’s digital maturity across dimensions, an operator can then decide what targets to set and how to use the tool to assess investment decisions. One company may choose annual improvement targets across all dimensions and sub-dimensions, while another may decide that, based on its strategy and vision, it does not need to improve in all sub-dimensions. Maybe a company will set ambitious improvement targets in some areas, but only aim to maintain performance in others.


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